BuzzSumo


What is BuzzSumo?

BuzzSumo is a social media analytics tool that doubles as an influencer marketing software, which is aimed at helping companies choose influencers who have genuine connections, reach, and authority. It enables companies to identify influencers, evaluate their strengths, and assess if they will be a valuable force in boosting their campaigns. As there are millions of influencers in every niche, BuzzSumo's job is to help companies pinpoint the few ones who have the power to supercharge content. BuzzSumo equips its clients with search tools that enable them to filter out the most active and engaging accounts relevant to their brand. Another advantage of using this tool is its ability to give companies an instant overview of the people who share content similar to theirs. This means spending less time pursuing ineffective leads and more time building beneficial relationships with power-sharers.

Benefits of BuzzSumo

Cross-platform search

Companies don't have to go through the tedious work of searching for influencers. BuzzSumo gives them the power to hit four birds with one stone as it can scan Facebook, Instagram, Twitter, and YouTube in a heartbeat. 

Get to know influencers

BuzzSumo allows companies to discover an influencer's likes, loves, and interests. Having this vital information at hand is crucial to identifying influencers who have the power to amplify a brand's reach.

Real-time alerts

BuzzSumo sends its clients notifications when influencers publish content so that they can react as early as possible.

Export data

Companies can convert BuzzSumo data into CSV or Excel files for easier reviewing of information.

BuzzSumo Software Features

  • Cross-platform influencer search
  • In-depth look into influencer's preferences 
  • Real-time notifications
  • Social measurement
  • Influencer identification
  • Social reporting
  • Social listening
  • Blogger search engine
  • Blogger database
  • Import/Export
  • Multichannel outreach
  • Content scheduling
  • Competitor analysis
  • Content engagement analysis

BuzzSumo Integrations

BuzzSumo Software Pricing

BuzzSumo offers four plans that can be paid monthly or yearly. Clients can switch and cancel their subscription anytime. 

Pro - $99 per month or $79 per month if paid yearly.

  • Unlimited searches
  • 5 alerts
  • 5,000 mentions
  • 1 year data look back 
  • 1 to 5 users
  • 50 exports
  • 5 projects 
  • 1,000 URLs
  • 10 Trending Feeds
  • Content Analysis Reports
  • Domain Reports

Plus - $179 per month or $139 per month if paid yearly.

  • Unlimited searches
  • 10 alerts
  • 10,000 mentions
  • Question Analyzer
  • 1-year data look back 
  • 10 users
  • 150 exports
  • 10 projects 
  • 5,000 URLs
  • 20 Trending Feeds
  • Content Analysis Reports
  • Domain Reports
  • Top Author Search

Large - $299 per month or $239 per month if paid yearly. 

  • Unlimited searches
  • 30 alerts
  • 20,000 mentions
  • Question Analyzer
  • YouTube Analyzer
  • Facebook Analyzer
  • 2 years data look back 
  • 15 users
  • 200 exports
  • 30 projects 
  • 10,000 URLs
  • 50 Trending Feeds
  • Content Analysis Reports
  • Domain Reports
  • Top Author Search
  • Advanced Trending Filters

Enterprise - $499+ per month. This plan can be customized depending on your business needs. 

  • Unlimited searches
  • 50+ alerts
  • Question Analyzer
  • YouTube Analyzer
  • Facebook Analyzer
  • 5 years data look back 
  • Custom number of users
  • Custom number of exports
  • Custom number of projects 
  • Custom number of URLs
  • Custom number of Trending Feeds
  • Content Analysis Reports
  • Domain Reports
  • Top Author Search
  • Advanced Trending Filters

BuzzSumo Devices Supported
(Operating System)

  • Windows
  • Mac
  • Web-based
  • Linux

BuzzSumo Prominent Customers

  • HubSpot
  • Expedia
  • The Telegraph

Problems That BuzzSumo Solves

BuzzSumo Deployment

  • Cloud Hosted

BuzzSumo Languages Supported

  • English

BuzzSumo Social Media Links

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