Digital Marketing

A study by BrightEdge found that by 2025, 60% of marketers believe AI will change marketing a lot. This shows AI is becoming more popular in the field. As the digital world keeps changing, using artificial intelligence in mobile SEO is key for businesses to stay ahead. AI tools can change how we do mobile […]

Deloitte’s U.S. mobile consumer survey found that the average American checks their phone 47 times a day. This shows how much people use mobile devices. In 2017, mobile commerce sales hit $1.357 trillion, making up 58.9% of digital sales. This trend is expected to grow. By 2019, mobile commerce sales could reach 63.5% of all

A recent study by AuthorityHacker found that 65.4% of SEOs think domain authority is key for search rankings. This shows how important domain authority is in SEO. As an SEO expert, I know how crucial domain authority is. It helps websites show up better in search results. Domain authority (DA) is a score from 1

In today’s fast-paced digital world, getting noticed is tough. But, a simple tool has changed the game: the hashtag. It started on Twitter in 2007 and now plays a big role in marketing on Instagram, Facebook, and LinkedIn. It helps brands get seen and start meaningful conversations. Hashtags do more than just sort content. They

Digital advertising is facing big challenges, but native advertising and sponsored articles are changing the game. Business Insider says native ads will make up 74 percent of all ad revenue by 2021. This shows how powerful these new marketing strategies are. Key Takeaways Native advertising blends in with the platform, keeping users engaged without interrupting

The global print-on-demand market is set to hit $45.6 billion by 2031. This is a big change for entrepreneurs and small businesses. It lets them create and sell products without having to stock up a lot. Print-on-demand merchandise has changed the game for entrepreneurs. It means they don’t have to buy lots of products upfront.

Did you know over 4 in 5 marketers use 3+ channels for content delivery? This is from HubSpot’s 2024 State of Inbound Marketing Report. It shows the need for a flexible and efficient content management solution. Content as a Service (CaaS) is changing how brands share content with their audience. CaaS is the next step

In the first quarter of 2024, smartphones were used for over three-quarters of online shopping in the US. They also made up roughly two-thirds of all online orders. This shows how big mobile commerce (m-commerce) is getting in the retail world. As more people shop on their phones, businesses need to make their online stores

In the fast-changing world of e-commerce, businesses face a big challenge. They need to grab customer attention to succeed. How can they use location-based marketing to win over their audience and boost sales? Mobile technology has changed how people interact with brands. Location-based e-commerce marketing is now a key tool for reaching mobile shoppers. It

In today’s world, over 60% of people move easily between the physical and digital spaces. Brands must offer a unified marketing strategy that works in both areas. By combining offline and online data, companies can understand their customers better. This helps them create marketing plans that engage people and increase profits. Key Takeaways More than

Did you know 87% of customers use Google to check out local businesses? This fact shows how key it is to make your online presence shine for hyperlocal SEO and marketing. With 97% of people searching online for local info, being top in local searches can really boost your business. Hyperlocal SEO zooms in on

Did you know the Nearby Search (New) API can show places near you? It’s great for finding hotels or real estate. This tech mixes the digital and physical worlds. It lets users explore, find hidden spots, and improve their experiences. Location-based services use GPS, sensors, and maps to give users info. They make our navigation,

Only 48% of consumers trust brands with their personal data. This shows how important privacy-first marketing is. With laws like GDPR and CCPA changing the digital world, marketers must change how they handle customer data. This change offers both challenges and chances for brands that focus on trust and openness. The way we collect and

In today’s fast-paced digital world, location-based content is key for marketing success. It’s especially important for construction and home services businesses. By using precise data, companies can send messages that really speak to their audience. This makes communications more relevant and boosts engagement. Whether it’s targeting people in a specific city or meeting local needs,

Nearly one-third of all mobile searches are about location. This shows how important location data is in today’s marketing world. With 82% of marketers planning to use more location data in the next two years, it’s more urgent than ever to tackle its challenges. Location data comes from many sources, each with its own set

Did you know SMS marketing has an open rate of over 98%? This is much higher than email marketing’s 20% open rate. In today’s fast world, businesses look for ways to grab their audience’s attention. SMS marketing is a key strategy, offering quick reach and high engagement. But, creating SMS content that speaks to customers

In today’s world, mobile marketing is key for businesses to connect with customers. With more SMS marketing, it’s crucial to respect customer wishes and make opting out easy. Sadly, a study showed over 60% of people have left a brand’s SMS list because of a bad opt-out process. As a professional writer, I know how

Did you know the global subscription economy is set to hit $1.5 trillion by 2025? This huge growth shows how big the chance is for subscription-based apps. App Store Optimization (ASO) is key to getting more users in this tough market. As an ASO expert, I know the goal for these apps is more than

Did you know the wearable device market is set to hit $149 billion by 2026? It’s growing at a rate of 15.9% each year. This boom in wearable tech has made it crucial for app developers to focus on making their apps stand out. App Store Optimization (ASO) is key to helping wearable apps get

Did you know over 60% of app downloads happen on localized app store pages? Localization is key for users worldwide to find and download your app. Traditional localization focuses on localizing your app for a specific market. But, for App Store Optimization (ASO), there’s a twist. This twist is cross-localization. It lets you use more

Did you know over 5 million apps are available in major app stores? With so many apps, it’s key to make yours stand out. Many app marketers make ASO mistakes that hurt their app’s visibility. We’ll look at common ASO mistakes and how to steer clear of them. Key Takeaways Conducting thorough keyword research is