We're All About Influencer Marketing

Did you know up to 76% of email recipients might leave your list in the first year? This fact shows how vital a good email unsubscribe plan is. Even though losing subscribers can be tough, it’s a chance to learn and keep your brand in a good light. As someone who works in email marketing,

Have you ever waited for an important email and never got it? Then found it in your junk folder months later? I’ve been there too. My IT team taught me about whitelisting emails. It’s a useful skill. Now, I whitelist my favorite newsletters, important contacts, and tools like DocuSign. This way, I never miss important

Did you know 80% of your email campaign’s success hinges on your landing page optimization? This fact highlights how crucial landing pages are for boosting your email marketing results. Even if your emails get opened and clicked on a lot, success only comes when people convert on your landing pages. That’s why making your email

Did you know over 1.5 billion people use Gmail as their main email service? This fact shows how crucial it is to make your email marketing hit the mark in the Gmail Primary inbox. As someone in email marketing, I’ve learned how tough it can be to get past Gmail’s changing inbox rules. I want

Did you know email marketing brings in an average return of $36 for every $1 spent? That’s a huge figure showing how powerful effective email copywriting is. In today’s world, with so many messages, it’s key to make your email stand out and connect with your audience. This article will dive into five strong copywriting

Did you know that personalized email campaigns can boost revenue by 17%? Yet, many businesses find it hard to keep their subscribers hooked. The key is to grasp why people lose interest and use smart strategies to win them back. Key Takeaways Content relevance is key to keeping subscribers engaged and interested in your email

Imagine you’re a marketer who has convinced thousands of leads to give their email addresses. Now, you want to move them further along the sales funnel, turning them into loyal customers. But, you’re worried because not many people are opening your emails. Even though you’ve tried making your messages more personal by using each lead’s

Did you know email marketing is the top marketing strategy today? It’s the most used on smartphones. The way you design your emails greatly affects how people read them, how many take action, and how well they work. As a professional copywriting journalist, I’m excited to share how to make your emails more engaging. We’ll

Did you know a well-made email footer can boost engagement by up to 30% for businesses? In today’s digital world, email footers have become key for branding, following the law, and making the user experience better. This guide will show you why effective email footers matter and what you should include, as well as give