Content Crowdsourcing and User-Generated Content (UGC)
User-generated content (UGC) and content crowdsourcing are game-changers. They show that 90% of consumers trust online reviews when buying things. Also, 84% believe in what their friends say more than ads. Big names like Under Armour and Starbucks have seen the light, with campaigns that got thousands of posts and photos. This article will dive […]