Digital Marketing

Searching for the right influencer marketing software can be daunting. We have done all the heavy lifting for you by compiling and reviewing the most powerful influencer marketing software around.

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Q&A videos

Q&A Videos and Engaging Your Audience

Did you know that 80% of web users prefer watching live streams over reading blog posts? The live streaming market is set to hit US$70 billion by 2021. This is a chance for content creators to deeply connect with their audience. Q&A Videos are a great way to do this by letting you talk directly […]

Mobile SEO Future and Everything You Must Know Featured Image

Mobile SEO Future and Everything You Must Know

Did you know that over 60% of all web traffic comes from mobile devices now? This shows how key mobile SEO is in digital marketing. As we look ahead, mobile SEO is set for big changes that will change how businesses reach their audience on the move. SEO is at the heart of digital marketing,

user engagement metrics

User Engagement Metrics for Mobile SEO: A Basic Guide

In 2018, Google updated its algorithm a whopping 3,234 times. This shows how much the search engine giant is changing to meet user needs. It’s moving from just listing web pages to focusing on the user experience. Now, 34% of desktop users get their answers without clicking on a link. This is thanks to featured

mobile SERP

Mobile SERP Features and Optimization: Top Things To Know

Did you know that over 60% of all searches now happen on mobile devices? By October 2023, a huge 91.55% of these searches were on Google. These numbers show how big and important mobile search engine results pages (SERPs) are today. As a professional copywriting journalist, I know how key mobile SERPs are for getting

mobile SEO analytics

Mobile SEO Analytics and Tracking: Your Basic Guide

Did you know over 50% of all web traffic comes from mobile devices now? This fact shows how vital it is to make your online presence mobile-friendly. As a professional copywriting journalist, I’ll help you navigate mobile SEO analytics and tracking. This will help you reach your audience and stay ahead. Today, most users search

mobile keyword research

Mobile Keyword Research: Boosting Your Visibility

Did you know that over 60% of all Google searches come from mobile devices now? This shift shows how vital mobile keyword research is for apps and websites. I’ll cover what mobile keyword research is, how it’s different from desktop research, and why it’s key for your app’s visibility in today’s mobile world. Key Takeaways

impact of augmented reality

Exploring The Impact of Augmented Reality on Social Media

Did you know the AR market could hit over $200 billion by 2024? This shows the impact of augmented reality on our digital lives. It’s especially big in social media, changing how we connect and share. AR mixes digital info with the real world, making social media more fun and interactive. It also helps brands

content goals

Establishing Content Goals and KPIs: Tips, Tricks & More

Did you know over 70% of businesses today use content marketing? It’s a big part of their strategy. But without clear content goals and KPIs, measuring its success is hard. Remember, in digital marketing, you must measure to manage well. KPI stands for “key performance indicator.” They’re not just content goals; they’re specific points to

ad fraud

Ad Fraud in Mobile Advertising: What You Need To Know

A shocking $35 billion in digital ads is lost to fraud each year, with mobile ads taking a big hit. With mobile video ads growing in importance, ad fraud poses a serious risk to the industry. This piece will uncover the complexities of ad fraud in mobile ads. We’ll look at the types of fraud,

5G technology

The Impact of 5G Technology on Mobile Advertising

By 2030, the world will see a major leap in IoT devices to 29 billion from 9.7 billion in 2020. This jump highlights the big change 5G will bring to digital life, especially in mobile ads. With 5G being faster and more efficient, it will change how ads reach us. 5G will majorly change how

multi-channel distribution

Crafting a Multi-Channel Distribution Strategy

In today’s changing digital world, using only one marketing channel isn’t enough. Businesses seeing this have started using many channels at once. And guess what? They’re making almost 10% more money each year. This big jump in income shows how powerful a multi-channel distribution system can be. It turns many marketing ways into a smooth

paid advertising

Using Paid Advertising to Boost Content Reach

In today’s world, it’s hard to get your audience to notice you. But, paid advertising can really make a difference. 91.9% of U.S. businesses used social media ads in 2021. The number of social media ad views increased by over 30% in 2022. Social media ads help businesses get noticed. They let you reach the

content amplification

Content Amplification and Influencer Collaboration

Did you know that 80% of consumers are more likely to buy something suggested by an influencer they trust? This shows the huge impact of influencer marketing today. As a pro copywriting journalist, I’m stoked about how brands can use influencer partnerships to boost their content and connect with more people. Influencer partnerships are now

mobile app marketing

Mobile App Marketing and Mobile Ads: Exploring Their Synergy

Do you know there are over 3.5 million apps on Google Play and 2.1 million on Apple’s App Store? So, breaking through in this market is tough. But, the key to success is sharp app marketing. The world of app use, sales, and marketing has changed a lot, presenting new chances for smart marketers. Forget

mobile ad networks algorithms

Understanding Mobile Ad Networks Algorithms: Your Comprehensive Guide

Did you know the global mobile advertising market might grow to $413 billion by 2024? This big jump comes from smart mobile ad networks and their strong algorithms. These are changing how we do mobile advertising. As someone who writes about this, I’m eager to look closer at these mobile ad networks. I want to

mobile advertising ethical

Mobile Advertising Ethical Considerations: Top Things You Must Know

By 2024, spending on mobile ads in the U.S. could hit a massive $177 billion. This growing trend makes it crucial to look at the morals of mobile marketing. We’ll talk about stuff like keeping consumer info safe, choosing who sees ads, and being honest. Looking into mobile advertising ethical considerations can really change how

emerging markets

Emerging Markets and Mobile Advertising: Understanding Their Relationship

Imagine this: by 2020, countries including India, Indonesia, Brazil, and Mexico will see a combined 2.5 billion people using smartphones. These nations are growing fast, and they’re quickly becoming the new hotspots for tech and shopping. Still, it’s important to remember that what works for the U.S. might not work here. Reaching these billions of

native advertising

Native Advertising on Mobile: Optimizing for Small Screens

Did you know that 90% of internet users now go online using their phones? This makes it key to tailor native advertising mobile applications. We’ll look into how to make native ads on mobiles work well for your brand. Key Takeaways The majority of internet users now access content on mobile devices, making mobile optimization

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