What is Arsenal?
There are combinations we just can't resist - burger and fries, peanut butter and jelly, thick blankets and bed weather; there are too many to mention! But for marketers, influencer marketing and gaming live stream has become the perfect combo of all. Studies show that by 2021, the global video game industry would reach $139 billion. That's a lot of money to ignore, isn't it? So if you're a "gamer," an influencer, or a game developer, you might wanna take a look at the product we're reviewing today.
Arsenal, a content platform recently acquired by Lightstream Blog, empowers creators to make data-driven decisions to boost revenues. The app lets you find and partner up with vetted gaming influencers through its advanced search and filtering options. It only provides you with the most relevant influencer profiles based on your niche, saving you time and energy. And don't worry about optimizing your brand reach because this gaming tool works with six different social media platforms.
Moreover, Arsenal opens new opportunities for gaming brands by giving them easy access to key analytics in an organized and streamlined fashion. Not to mention the availability of research viewership trends for any video game and influencers. Finally, you can leave all your spreadsheets and manual reporting behind. The app automatically tracks each influencer's progress and performance, whether you're working with them or not, across multiple platforms, so you don't have to.
Benefits of Arsenal
Influencer discovery and outreach
When prospecting for your brand ambassador, things could get a bit overwhelming. The common mistake of most brands is that they only consider the follower count when, in fact, authenticity and niche are the most crucial duo. With Arsenal, you can focus on what and who your audiences actually need. It simplifies your influencer discovery by providing you the best filtering options and putting the most important information front and center. Above all, you can search for content creators from all six supported platforms.
Get ahead of the competition
The best way to stay ahead of the competition is by being updated. Arsenal lets you analyze viewership trends for any video game and various top-performing influencer content. So, whether you're on the lookout for partners for your campaign or in need of a permanent talent roster, the app equips you with the opportunity to access key analytics in an organized and streamlined manner—instantly. Quickly find content creators with authentic audiences and high engagement rates to boost your brand and visibility.
Streamlined reporting
Arsenal's enriched reporting method will help you create comprehensive and easy-to-understand reports within a few clicks. This is made possible with detailed aggregations of the data and content surrounding your games, products, and the influencers who use them. The app's reporting tools empower you to track any number of influencers or videos from a bird's eye view.
Arsenal Software Features
- Performance tracker
- Influencer discovery
- Campaign management
- Campaign management tools
- Social media integrations
Arsenal Integrations
- Twitch
- YouTube Gaming
- Mixer
- Smashcast
- Mobcrush
Arsenal Software Pricing
The vendor does not disclose pricing details. You can email the vendor and ask for a quote.
Arsenal Devices Supported
(Operating System)
- Windows
- IoS
- Android
- Mac
- Web-based
- Linux
Arsenal Prominent Customers
- Discord
- Pubg
- Raw Fury
- QC Games
Problems That Arsenal Solves
Arsenal Deployment
- Cloud Hosted
- On Premise
- API
Arsenal Languages Supported
- English
- German