Julius is a powerful influencer marketing platform that allows you to select quality content creators you can partner with, to engage your brand through more effective and productive business activities. It provides users with advanced search capabilities and useful campaign management tools to fabricate a better influencer marketing strategy. The platform screens influencers in multiple stages and only picks the best of the best to deliver output with high caliber. Moreover, the company serves to help you introduce your brand and tell your story to the world.
Easy and trouble-free influencer selection and recruitment
Julius employs a faceted selection process and filtering that makes influencer recruitment easier for you. The platform houses 120,000+ influencers that are not just screened through artificial intelligence but also carefully assessed by employees in the flesh. You can shortlist them depending on pricing, location, brand affinity, etc.
The search tools don’t require highly specialized skills. All of them are easy to use, so you can seamlessly search for influencers that would help you make your brand more successful.
The platform lets you evaluate how much progress you’re making with your content creator-assisted brand. Campaign’s performance and individual data are readily shown in the software. If all are ineffective, you can always tweak or adjust your influencer marketing strategies. Performance benchmarking can help you develop and improve your methods.
Return of Investment (ROI) is also tracked to get ahead of your marketing. If it’s not enough, you can revamp your activities for better brand performance metrics.
Convenient and seamless work communication
You can streamline your work with Julius since the platform allows you to communicate with all the influencers you selected in just a single platform. You wouldn’t have to experience the hassle of giving separate instructions.
Since you’re given enough data regarding your influencer’s audience, you can use it to curate your next marketing strategies. You can use the information to increase their affinity to your brand through your influencers.
- Influencer database
- Influencer social media monitoring
- Strict selection criteria
- Campaign management
- Managing communication and content scheduling
- ROI tracking
- Google analytics
- Google AdWords
There is no monthly subscription plan for this platform so if you wish to avail of their services, you have to pay an annual fee. There is no exact figure on how much plans are in Julius since the pricing is dependent on the user base that you want to have access to the software.
Nevertheless, it charges almost the same as other influencer marketing software or competing products.