What is Liquid Social?
As influencers and content creators continue to gain ground, finding, and hiring some for your campaign is becoming easier and faster. Just by scrolling through social media platforms, you can easily come across online opinion leaders. But just like that, you might also fall into the trap of fake influencers.
The number of followers shouldn't be the only metric when choosing influencers. Look closely at their audience's authenticity, engagement, audience demographics, etc., and make an informed decision based on these stats. Remember, analytics are crucial to the outcome of your campaign. Fortunately, marketing solutions like Liquid Social can certainly save the day. This all-in-one influencer platform is founded in 2015 in the concrete jungle called New York City. It was primarily developed not just to help you find authentic influencers with authentic followers, but also to promote low-cost content production.
With more than 1 billion impressions generated, the platform has been enabling marketers and influencers to work on social media promotions effectively. It aims to facilitate the monetization of influencers’ social content creation and marketers’ pursuit of the right creative content producers. It optimizes a performance-driven model so influencers can see the benefits of their work while also improving your brands' ROI. It allows you to set the rates you are willing to pay per click to your website from links shared by influencers. This platform also automates the creation, tracking, reporting, and billing of all of these activities.
Benefits of Liquid Social
Everything you need in a single platform
Create a community of influencers and consumers who are passionate about evangelizing your brand. Discover the right ambassadors for your campaign based on demographics and your set budget. With Liquid Social, you will be only paying for authenticity. Say goodbye to blatant and ignored advertisements and reach your target market through quality content from quality influencers.
Do it with data
Running an online campaign demands technology-driven marketing tools. Here comes influencer sourcing, contacting, in-depth analysis, and the ever crucial data analytics. Effectively analyze and monitor your performance with Liquid Social's specific and accurate link creation and tracking. Be updated with every single detail of your campaign so you can easily discuss it with your team. Know the level of your internal and external engagement, how well your campaign impacts the market, your brand's online visibility, and of course, the level of conversions you are generating.
Low budget, high-performing content
It is about time that we cancel the misconception that content production will cause you to break the bank. How do a no-budget TikTok video and engaging advertisements on social media for your startup sound like? With Liquid Social, you can get the chance to collaborate with its in-house producers and outside network of creatives, influencers, and publishers, capable of handling any sized production on any medium. For your next brand campaign, whether you need a strategic campaign concept, a fully executed ad, or short-form content to host on your site, you know who to call.
Liquid Social Software Features
- Influencer discovery
- Analytics
- Ad buying
- Content creation
Liquid Social Integrations
- TikTok
Liquid Social Software Pricing
The vendor does not publicly disclose pricing information. You can reach the vendor directly through email.
Liquid Social Devices Supported
(Operating System)
- Windows
- IoS
- Android
- Mac
- Web-based
- Linux
Liquid Social Prominent Customers
- Verizon Media
- Accrete
- Boro
Problems That Liquid Social Solves
Liquid Social Deployment
- Cloud Hosted
Liquid Social Languages Supported
- English