IZEA Review 2024: Software Features & Pricing


What is IZEA?

IZEA is an online platform that connects content creators and marketing companies, helping them to come up with an influential output that would effectively market their products and services to audiences. It serves as a database of creators so marketers can easily look and partner with them based on their strengths and specialties.

Benefits of IZEA

Efficient and Effective Creator Searching

Marketers are allowed to search for creators fit for their projects by using keyword filters to narrow it down based on the creator’s location, community, and reach. Additional and customized filters may also be used in downscaling their search.

Access to Creators by Community

In case marketers are not yet sure which creator they’re looking for, they can search through communities in which contents are categorized according to Food, Lifestyle, Beauty, etc. To ease the marketers’ hunting time, they are allowed to save their searches in case they want to recheck them.

Accurate Audience Data and Insights

IZEA will give you access to a creator’s audience data and insights regarding their content. This will help in understanding the interests of their audience through engagement ratings. Real-time changes and updates for the project are also shown.

Real-time Platform Summary

Having a real-time platform summary will show which platform is effective in doing specific promotions. IZEA can check the engagement rates of the audience in terms of the number of clicks, likes, follows, and views, which is useful in creating marketing plans and strategies.

IZEA Software Features

Core Features:

  • Unity Search
  • Creator Communities
  • Creator Profile
  • Audience Data and Insights
  • CRM and Notes
  • Creator List
  • Email Creators
  • Open Bidding and Targeting
  • Project Calendar
  • Sending a Payment
  • Platform Summary
  • Metric Report for Engagements
Transparency With Full Software Access Features
  • Content strategy ideation
  • Project management
  • Optimization and reporting
  • Access to BrandGraph (for IZEAx Discovery)
  • Search tool for 4 Million+ influencers and creators

IZEA Integrations

  • Instagram
  • Blog
  • YouTube
  • Twitter
  • Facebook

IZEA Software Pricing

IZEA offers different pricing plans depending on your needs. 

  • IZEAx Discovery - $149/mo.
  • IZEAx Unity Suite - By quote
    • In terms of creator pricing, it depends on the rates that the creator itself will charge. You may check this on their profile. For project creation, marketers may include a specific amount that they are willing to offer, which may be put up for bidding.
  • Managed Services = By quote

IZEA Devices Supported
(Operating System)

  • Windows
  • IoS
  • Android
  • Mac
  • Web-based

IZEA Prominent Customers

  • Wendy’s
  • Marriott
  • NBC
  • The Home Depot
  • Kraft
  • petco

Problems That IZEA Solves

IZEA Deployment

  • Cloud Hosted
  • On Premise
  • API

IZEA Languages Supported

  • English

IZEA Social Media Links

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