image ofJessica Stein

Jessica Stein’s Profile

Niche: Beauty
Country: Afghanistan

Who is Jessica Stein?

Jessica Stein, the figure behind the blog Tuula Vintage, is an Aussie travel influencer known for her idyllic travel photos in fabulous designer clothing. Her Instagram feed paints the picture of a life one can only dream of -- endless trips, multiple brand collaborations, and a romantic relationship with her husband, Patrick Cooper. 

Following her blog's launch in 2010, Jessica is the forerunner of Australia's most-influential bloggers' community, giving her a reputation in the fashion and lifestyle industry long before the influencers we see today. At the height of Tuula Vintage's popularity, the influencer gained millions of followers and closed brand deals with prominent brands. 

In January 2020, Jessica Stein took a break from social media to tend to her baby Rumi. Then, she made an unexpected comeback in June this year. 

The influencer has 1.9 million followers on her main social handle Instagram, 1.1 million on Facebook, 3.5K on Pinterest, and 1.8K on YouTube. 

Jessica Stein’s Awards and Recognitions

  • Pedestrian Blogster Awards: Travel and Photography (nomination)
  • Cosmopolitan Australia's Fun, Fearless Females 2012
  • Cosmopolitan's Blogger of The Year (2012)

Jessica Stein’s Prominent Campaigns

Harrod's Digital Style Summit

Harrod’s Digital Style Summit
Source: Harrods Facebook

The famous British department store, Harrods, gathered eight fashion bloggers, including Jessica Stein, for its Digital Style Summit. The campaign made the bloggers create content of their top five must-have spring items from Harrods. Their photoshoot took place in London. 

Spell & The Gypsy Collective x Tuula Vintage

Spell & The Gypsy Collective x Tuula Vintage
Source: SPELL Pinterest

Spell & The Gypsy Collective is an Australia-based fashion brand. The brand collaborated with Jessica in 2019 and released a wardrobe collection inspired by her travel outfits. Her collection featured Instagrammable, bohemian outfits perfect for any getaway. 

Tuula Vintage x The Iconic

Tuula Vintage x The Iconic
Source: Pinterest

The online retailer The Iconic collaborated with Jessica to feature their staple pieces for winter. The brand's winter campaign highlighted nine key clothing pieces, and the influencer styled and shot all of them. 

Tuula Vintage x Auguste

Tuula Vintage x Auguste
Source: Auguste The Label Pinterest

Because the influencer's primary niche is fashion and travel, she often scores collaborations with multiple fashion brands. One of her many collaborations is the Tuula Vintage x Auguste. Auguste is another Aussie-based fashion brand that tapped Jessica to promote their clothes. The campaign featured her in beautiful floral dresses, perfect for any summer travel destination. 

Jessica Stein’s Other Information


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