Ronaldo de Assis Moreira - The Influencer Forum

Summary

Who is Ronaldo de Assis Moreira?

Ronaldo de Assis Moreira, commonly known as Ronaldinho, was born on March 21, 1980, in Porto Alegre, Brazil. He retired from football with a net worth of $90 million. Ronaldinho's passion for football began at the age of eight, and his talent became evident when he scored 23 goals against the local team at the age of thirteen.

In 1998, he made his professional debut for Gremio. While primarily playing as an attacking midfielder, Ronaldinho was also capable of playing as a winger. During his peak years, Ronaldinho was recognized as one of the finest footballers, renowned for his technical skills, creativity, precise free kicks, and dazzling tricks on the field.

On social media platforms, Ronaldinho boasts a significant following, with 74 million followers on Instagram, 52 million on Facebook, 20.2 million on Twitter, 16.5 million on TikTok, and 622K on YouTube.

Ronaldo de Assis Moreira Awards and Recognitions

Ballon d'Or (2005)
FIFA World Player of the Year (2004,2005)

Ronaldo de Assis Moreira Prominent Campaigns

Nike

In 2006, Nike introduced the Ronaldinho signature collection, paying tribute to one of the greatest and most influential football players in history. This collection is the outcome of a longstanding partnership between Nike and Ronaldinho, aiming to honor the player's achievements both on and off the field. Through close collaboration with Ronaldinho, Nike gained valuable insights into his life, personality, and playing style, which served as the foundation for developing products tailored to his preferences.

Included in this collection is the Tiempo Ronaldinho, a brand-new football boot designed specifically for Ronaldinho, as well as signature apparel for various occasions, both on and off the pitch. Additionally, the collection features new equipment to enhance the overall experience.

The Ronaldinho collection is the first signature collection created by Nike in collaboration with a football athlete. Ronaldinho joins the ranks of iconic athletes such as Michael Jordan, Tiger Woods, and LeBron James, who have all had their own signature products with Nike.

Pepsi

Prior to joining Pepsi, it is said that Ronaldinho had lost his $750,000 sponsorship deal with Coca-Cola due to being spotted drinking Pepsi during a press conference. However, that incident was resolved and happened many years ago. In October 2022, Pepsi released an advertisement as part of their new global brand campaign, titled "Thirsty For More," which featured renowned football stars including Ronaldinho, Lionel Messi, and Paul Pogba. The advertisement showcased the footballers teaming up to play a game called 'Nutmeg Royale' against local players.

Lenovo

In 2006, Lenovo Group Limited made an announcement about their collaboration with FC Barcelona and their superstar player, Ronaldo de Assis Moreira, popularly known as Ronaldinho Gaúcho. Ronaldinho was appointed as a Lenovo Worldwide Brand Ambassador. As the recipient of the Fédération Internationale de Football Association (FIFA) World Player of the Year award for two consecutive years, Ronaldinho played for Barcelona and the Brazilian national team. He was expected to play a crucial role in Brazil's defence of their World Cup title when the tournament kicked off on June 9, 2006.

Ronaldinho's involvement with Lenovo extended to global marketing campaigns and promotional activities. These initiatives focused on promoting Lenovo-branded notebook and desktop PCs powered by Intel, with Ronaldinho being featured prominently.