What is Phlanx?
Phlanx is an online influencer marketing platform that helps brands to maximize their digital marketing opportunities. You can access its influencer directory tool, which houses over 400,000 influencers and helps you find the perfect ones for your campaigns. This platform also has a contract generator, so you could easily create your influencer's agreement.
With Phlanx's influencer auditor, you can determine if your influencer contributes positive attributes to your campaigns. It also has an engagement manager tool to calculate and monitor social media channel engagement rates. It can also help you monitor your brand performance based on the number of mentions on the Internet. But most of all, Phlanx has a tool to track your competitors' engagement rate and compare it to yours.
This marketing platform also opens opportunities to cross-promote with other brands. Aside from that, it also provides tips and marketing resources to improve your digital marketing business. For influencers, you can participate in brands' product trials in exchange for an honest review.
Benefits of Phlanx
Work with the right influencer
Phlanx has an advanced search filter on its influencer directory tool. You can browse over 400,000 global influencers and easily find the perfect one who can meet your standards. You can categorize influencers by field, location, previous brand collaboration, hashtags, statistics, and engagement rate. You can also determine if an influencer's Instagram and Phlanx account are verified.
This tool will make your influencer discovery uncomplicated. Also, if you wish to audit an influencer's IG account, you can do so effortlessly. You can get an overview of influencers' current engagement statistics based on a sample set of their followers.
Save time and lessen your workload
Phlanx has a contract generator that can help you create an influencer agreement in just a few clicks. You just need to input information about your business and put all the influencer's details. It allows you to indicate the platforms that your campaign requires and set your guidelines and payment terms.
The solution reduces your manual workflows since it has an Engagement calculator manager where you can measure social media channels' engagement rates and see what strategy works for your business. You can also use its competitor tracking tool to monitor your competitors' statistics and use that information to improve your plans. This allows you to focus on creating compelling content for your audience and figure out ideas on how to improve your business ROI.
Quick collaboration process
Phlanx can serve as your collaboration tool and help you establish partnerships with other brands and influencers effortlessly. You can browse event opportunities, product trials, and commission-based sponsorship campaigns.
You can choose and reach out to campaign opportunities that you want to participate in easily. Phlanx enables you to send brands messages.
Phlanx Software Features
- Influencer directory - collaborate with influencers worldwide
- Brand collaboration - Cross-promote with other brands
- Influencer auditor - receive influencer audited reports and find out if your influencer works for your brand
- Instagram Engagement Calculator - monitor your IG's engagement rate
- Facebook Engagement Calculator - monitor your FB's engagement rate
- YouTube Engagement Calculator - monitor your YouTube account's engagement rate
- Twitter Engagement Calculator - monitor your Twitter account's engagement rate
- Twitch Engagement Calculator - monitor your Twitch account's engagement rate
- Contract Generator - create an automated influencer agreement
- Insider tips - receive newsletters and marketing resources on how to improve your business digitally
- Competitor tracking - compare your statistics to your competitors'
- Product trials
- Campaign manager
Phlanx Integrations
- YouTube
- Twitch
Phlanx Software Pricing
Basic
$35/month
$25/month (billed annually)
- Access all features
- Limited to 1 user only
- 1-month free trial
- Cancel your subscription at anytime
Premium
$50/month
$35/month (billed annually)
- Access all features
- Limited to 3 users
- 1-month free trial
- Cancel your subscription at anytime
Business
$70/month
$55/month (billed annually)
- Access all features
- 8 User accounts
- 1-month free trial
- Cancel your subscription at anytime
Phlanx Devices Supported
(Operating System)
- IoS
- Android
- Web-based
Phlanx Prominent Customers
- Dior
- Victoria's Secret
- Michael Kors
Problems That Phlanx Solves
Phlanx Deployment
- Cloud Hosted
Phlanx Languages Supported
- English