Socialbakers Review 2024: Software Features & Pricing

What is Socialbakers?

Socialbakers is the trusted and first AI-powered social media marketing suite for brands and agencies of all sizes. It provides clients with the most comprehensive data sets necessary for executing a successful top of the funnel marketing. This platform takes companies by the hand from the beginning until the very end of their marketing process. Socialbakers helps its customers understand customer personas, leverage advanced content intelligence, and find the influencers that will fit them. In a single user-friendly interface, companies can optimize their social media management, monitor social media conversations, and provide excellent customer service.

Benefits of Socialbakers

AI-powered influencer discovery

Manual influencer search is a thing of the past. With the Socialbakers platform, all customers need to do is connect their data, and the system’s AI will find the best influencers for them within seconds. With just a click, clients will be granted access to thousands of engaging influencers and rank them based on their actual engagement and alignment with their audiences. 

Granular influencer search 

Companies already have the kind of influencer they want in mind, and Socialbakers' job is to help them find exactly what they're looking for without compromises. The platform allows clients to search for influencers based on their age, language, country, interests, etc. Customers can filter them out based on the criteria that matter most to them. 

Simple vetting workflows

Nobody wants bad collaborations; every marketer wants the best influencers that can represent their brand and boost their sales. The Socialbakers platform allows companies to track what influencers post, which hashtags they use, and who they've worked with. Having such critical intelligence at hand will help them determine who they should partner with. 

Automated campaign analysis

Reading data is made easier, thanks to Socialbakers' efficient evaluation system. All the crucial performance metrics needed for companies to assess influencer effectiveness are aggregated in one place. AI gives clients a hand in analyzing entire influencer campaigns, so they can interpret data in a breeze.

Instant fraud detection

There's nothing worse than falling victim to a scam. Socialbakers guarantees that companies never have to waste money on ineffective influencers. It allows them to rule out ones with fake followers and engagement, even those with inflated metrics. Genuine influencers have an Instagram Business Profile, and this platform will help clients verify those who have it. 

Effective brand advocacy

Every marketer wants a brand ambassador who matches them in terms of values and interests. Having that commonality will help companies and their representatives leverage powerful engagement that will further advance their business. With Socialbakers, clients can discover who their brand advocates are across various social channels.

Socialbakers Software Features

  • AI-powered influencer discovery
  • Easy influencer selection process
  • AI-powered campaign data analysis
  • Real-time fraud detection

Socialbakers Integrations

  • Adobe
  • Google
  • Tableau
  • Microsoft
  • Salesforce Sales and Service Clouds

Socialbakers Software Pricing

Socialbakers offers two plans, each with a unique set of features that will equip companies with the tools to jumpstart their campaigns.


10 profiles - $200 per month if billed annually ($240 per month if paid monthly)

20 profiles - $400 per month if billed annually ($480 per month if paid monthly).

Complete Socialbakers Solution

The pricing information for this package is available upon request. Please visit the vendor's official website for more details.

Socialbakers Devices Supported
(Operating System)

  • Windows
  • IoS
  • Android
  • Web-based

Socialbakers Prominent Customers

  • Jagermeister
  • OgilvyOne
  • Y&R

Problems That Socialbakers Solves

Socialbakers Deployment

  • Cloud Hosted

Socialbakers Languages Supported

  • English

Socialbakers Social Media Links

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