Like Bretman Rock, Patrick Starrr is a Filipino-American social media personality, entrepreneur, and makeup artist. He is famous for his makeup tutorials and collaboration with celebrity guests like Rihanna, Kim Kardashian, Paris Hilton, Tyra Banks, and Katy Perry. He has also worked with big beauty brands such as MAC, Benefit, Sephora, and Tarte.
His first job as a photographer and photo editor sparked his love for makeup. He saw how he could photoshop makeup on headshots, inspiring him to experiment with makeup techniques. He then turned his skill and passion into a career when he applied at MAC Cosmetics. However, one day in 2013, MAC didn’t assign him any working hours, so he created a YouTube channel where he could put his skill to good use.
Aside from creating content for social media, he hosts a podcast Say Yas to The Guest and formerly appeared as Drag Race Philippine’s guest judge.
Patrick believes that makeup is a one-size-fits-all thing and that it’s for everyone. Hence, he launched his inclusive, vegan makeup brand called One/Size. His products can be purchased online and on Sephora.
His fame led him to greater heights and wider influence, thus, earning him 4.34M subscribers on YouTube, 4.3M followers on Instagram, 3.5M on TikTok, and 596.1K on Twitter.
- 2022 The Webby Awards: Social Fashion and Beauty, winner
- 2022 The Webby Awards: Social Best Influencer, winner
Fashion to Figure: Life’s A Party Collection
Patrick has always been a supporter of inclusivity and beauty for all. His first-ever plus-size fashion collaboration with Fashion to Figure reflects that advocacy and passion. The collab resulted in a glamorous collection called Life’s A Party.
MAC Cosmetics x Patrick Starrr Holiday Collection
The Holiday Collection collaboration between MAC and Patrick in 2017 was a year-long partnership that took off in December 2017. The campaign produced five different collections released during every holiday season of the year. The first product was a 12-piece limited edition holiday spread composed of the influencer’s must-have items. This collaboration is deeply rooted in the influencer’s gratitude and mad respect for his former employee, MAC Cosmetics.
Benefit and Tarte Cosmetics Influencer Marketing
Patrick is among the influencers that Benefit and Tarte Cosmetics sent on a luxurious and fun trip to Hawaii. The activities and products being advertised on these trips can be seen on his YouTube vlogs.