Anitta, an up-and-coming Brazilian pop star, just made history at the recent 2022 MTV Video Music Awards (VMA). The singer won the award for “Best Latin” for her hit song “Envolver,” making her the first Brazilian artist to ever win a VMA. The Anitta VMA 2022 win is also trending on social media.
Other big artists who also attended the event include Yung Gravy, Taylor Swift, Eminem, and Snoop Dogg. Johnny Depp also made an appearance as the Moonman.
With the wrap-up of the VMA, you could ask: how did Anita Brazilian singer become such an influential figure?
A look at the young artist’s rise in popularity over the last year shows why she’s been able to garner so much attention recently, and what her history-making VMA win means for her career as well as her country’s music industry overall.
The Background of Anitta
Anitta is a Brazilian singer, songwriter, actress, and dancer. She began her career singing in a local church choir at the age of nine. A few years later, she began posting videos of herself singing on YouTube and released her debut album in 2013.
The artist has won numerous awards, including iHeartRadio Music Social Star Award, Nickelodeon Brazil Kids’ Choice Award for Trendy Chick, and Best Female Artist. She’s one of the most popular musicians in Brazil, with more than 60 million followers on Instagram.
Anitta was born in Rio de Janeiro, Brazil, on March 30, 1993. Her full name is Larissa de Macedo Machado. She grew up in a poor neighborhood on the outskirts of Rio de Janeiro.
Music Trends in Brazil
In recent years, Brazilian music has been on the rise internationally. A new generation of Brazilian artists has been experimenting with a range of styles, from traditional to contemporary.
For starters, bossa nova is making a comeback. This smooth, sensual style of music was popularized in the 1960s and is now enjoying a resurgence among young Brazilians. Bossa nova typically features gentle guitar chords and lyrics that tell stories of love and loss.
Another popular style of music in Brazil is baile funk. This high-energy genre originated in the favelas (squatter communities) of Rio de Janeiro and is characterized by its heavy bass lines and catchy rhythms. Baile funk songs often have explicit lyrics about sex and violence, which have made them controversial inside and outside of Brazil.
Anitta Envolver Music Became an Instant Hit
Anitta’s “Envolver” song became an instant hit for a variety of reasons. Firstly, the song has a catchy beat that’s easy to dance to. Secondly, the lyrics are very relatable and tell a story that many people can identify with. Lastly, Anitta is a talented and charismatic performer, who always puts on a great show.
Other hit songs of Anitta include “Show das Poderosas,” “Zen,” and “Bang.” She has also been featured in songs by other artists, such as Miley Cyrus and Madonna.
Anitta is Revolutionizing Brazilian Pop Music
Anitta is known for her sexually suggestive lyrics and dance moves, which have stirred some controversy. However, she has also been praised for her positive messages about body confidence and female empowerment.
The singer has revolutionized Brazilian pop music with her unique blend of pop, R&B, hip-hop, and reggaeton. She often sings in Portuguese, Spanish, and English. Her songs are catchy and upbeat, with themes of love, party lifestyle, and self-confidence.
Anitta is considered one of the most important figures in the evolution of Brazilian pop music. And she has collaborated with many international artists, including J Balvin, Major Lazer, Justin Bieber, and Becky G.
Her Videos Have Been Popular on YouTube and Other Platforms
Anitta’s music videos are popular on YouTube and other social media platforms for a variety of reasons. Aside from being entertaining, her videos are relatable and empowering for her largely female fanbase.
User-generated content is a big part of what makes Anitta’s videos so popular. Fans love to share their versions of her dance routines on social media, which helps promote her brand and music.
Additionally, the singer frequently posts behind-the-scenes footage and vlogs on her YouTube channel, giving fans an inside look at her life and work. This level of transparency only adds to Anitta’s appeal.
A Final Look at the Anitta VMA 2022 Win
It’s safe to say that Anitta is a force to be reckoned with. She has made history with her win and performance at the VMAs and continues to break barriers in the music industry. Her influence is far-reaching and her talent is undeniable. She’s truly a one-of-a-kind artist and we can’t wait to see what she does next.