image ofTop Live Shopping Platforms 2022

Get Ahead of the Curve: 17 Top Live Shopping Platforms 2022

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In the past few years, live shopping platforms have become increasingly popular. They offer a unique and convenient way for shoppers to purchase items. With so many platforms to choose from, it can be difficult to know which one is right for you. To help make the decision easier, we’ve compiled a list of the top live shopping platforms 2022.

Key Takeaways:

  • Live shopping platforms have emerged as powerful tools for brands and retailers to engage with customers in real-time and drive sales through interactive shopping experiences.
  • The article highlights 17 top live shopping platforms in 2022, each offering unique features such as live video streaming, interactive chats, shoppable content, and influencer collaborations.
  • These platforms enable brands to showcase products, demonstrate features, answer customer questions, and facilitate purchases directly within the live stream environment.
  • Live shopping platforms cater to a wide range of industries and audiences, from fashion and beauty to electronics and home goods, providing opportunities for brands to reach and connect with diverse consumer segments.
  • By leveraging live shopping platforms, brands can enhance their e-commerce strategies, build brand loyalty, and create memorable shopping experiences that drive conversions and revenue.

As eCommerce evolved over the last two decades, so too has the increased availability of live shopping online platforms. These platforms help retailers reach customers at the precise moment they’re ready to make a purchase, resulting in much higher conversions and average order sizes than other, more impersonal types of sales channels can offer.

You may ask: what platform is best to go live on? Here are our picks for the 17 top live shopping platforms 2022, including platforms that offer live sales training and assistance with eCommerce optimization. 

What is eCommerce Live Streaming?

In recent years, eCommerce live streaming has become a popular way for retailers to sell their products. By broadcasting a live video of themselves, retailers can interact with their customers in real-time and show off their products in a more personal way.

There are many benefits to eCommerce live streaming, such as the ability to build trust with potential customers and increase sales. Additionally, live streaming can be a great way to connect with your target audience and create a more intimate connection with them.

What are Live Shopping Platforms?

Live shopping platforms are online marketplaces that allow customers to shop for items in real time. Customers can browse and purchase items from a variety of sellers, all in one place. Live shopping platforms offer a convenient and interactive way to shop, providing an immersive experience similar to shopping in a brick-and-mortar store.

There are many live shopping platforms available, each with unique features and selection of vendors. To find the right platform for your needs, it’s important to compare features and prices before making a decision.

Best Live Shopping Platforms

GoLive

GoLive
Designed to make your shopping experience easier and more convenient.

First on our list of top live shopping platforms 2022 is GoLive. This platform allows users to shop for products and services in real time. It also offers a variety of features that make it a unique shopping experience, including the ability to see live product demonstrations, ask questions to experts in real time, and get personalized product recommendations.

If you’re an online business owner looking to escalate your live shopping services, you may use an online engagement tool to manage your business reputation and improve customer experience. Check out this Orlo review to get started. 

Giosg 

Giosg 
A powerful tool that can help you find the best deals on the products you love.

Giosg enables retailers to create and manage their live shopping events. It’s a turn-key solution that provides everything needed to create a successful live shopping event, from the ability to create and manage products and orders, to live chat support and customer service.

The platform also offers a suite of features designed to help retailers drive traffic to their live shopping events. These include the ability to promote events through social media, email marketing, and paid advertising, as well as providing tools to track event performance and conversion rates.

GhostRetail

GhostRetail
Designed to help small businesses succeed online.

GhostRetail makes shopping fun and easy. You can browse through merchant profiles, read customer reviews, watch videos, and join chat rooms to ask questions or give advice. You can also add products to your cart and checkout in real time.

The platform is a great way to save time and money when shopping for products and services. With its live chat feature, you can get expert advice on what to purchase, as well as find great deals on products and services.

Bambuser

Bambuser
Shop directly from your favorite brands’ live video streams.

Bambuser allows users to stream videos of themselves while they shop. This platform provides an immersive shopping experience to users and allows them to connect with friends and family while they shop.

This Sweden-based company was founded in 2007 by Hans Eriksson and Måns Adelson. The company has raised $12 million in funding from investors, such as Nordic Ninja VC, Industrifonden, and Inbox Capital. Bambuser is available in 190 countries and 10 languages.

The company has partnered with major retailers, including Macy’s, H&M, and Sephora. In 2016, Bambuser launched a mobile app called Live Shopping List where users can add items to their shopping lists and share them with their friends.

Hero

Hero
Find deals and discounts on your favorite products.

Like GhostRetail, Hero connects shoppers with personal shoppers who can help them find the best deals on the products they want. You can chat with personal shoppers in real-time to get recommendations and advice on what to buy, and then purchase the items directly from the personal shopper’s store.

Aiming to connect with more customers and improve your overall customer service? Use a CRM solution like the one in this HubSpot review

Tulip

Tulip
Discover new products, get exclusive deals, and chat with friends – all while supporting the brands you love.

Tulip is similar to a traditional online marketplace, but with the added benefit of being able to see and interact with the seller in real time. This makes it an ideal platform for those who want to get the best deals on items or services, as well as for those who want to be able to ask questions and get immediate answers. 

The platform also offers a unique way for sellers to connect with potential customers by allowing them to hold live product demonstrations that can be watched by anyone on the platform. Overall, Tulip provides a unique and convenient shopping experience perfect for buyers and sellers.

NTWRK

NTWRK
A revolutionary way to shop for the latest and greatest products.

If you’re into influencer marketplaces, NTWRK is one of the top live shopping platforms 2022 you should check.

With the platform, shoppers can see the latest products from their favorite brands and get exclusive access to sales and discounts. NTWRK also offers a unique shopping experience by allowing users to shop directly with their favorite influencers.

Whether you’re looking for the latest fashion trends, the best deals on your favorite products, or just a fun way to shop, NTWRK is the perfect platform for you.

Streams.live 

Streams.live 
Shop from the comfort of your home while still getting the same great deals and products you’d find in a store.

Streams.live is one of the leading live shopping platforms around, offering users an interactive and engaging shopping experience. 

With the platform, users can browse through items, ask questions, and make offers in real time. This allows for a more personal shopping experience and helps build trust between buyers and sellers.

Streams.live also offers a variety of features that make it easy to find the right product for you. You can filter by price, category, or even keywords. And if you’re not sure what you’re looking for, you can always ask the community for help.

Salesfloor

Salesfloor
The perfect shopping platform for businesses of all sizes.

Salesfloor allows shoppers to see what products are available from their favorite stores, and then purchase them directly through the platform. It was launched in early 2020 and is currently available in the United States, United Kingdom, Canada, and Australia. The company plans to expand to more countries in the future.

The Salesfloor platform is designed to make online shopping more personal and convenient for shoppers. It also provides retailers with a way to connect with potential customers who may not be familiar with their stores.

Amazon Live

Amazon Live
Lets you browse and buy products in real time.

Perhaps one of the most asked questions when it comes to top live shopping platforms 2022 is, “what is Amazon live shopping”?

Amazon will continue to be the most popular live shopping platform in 2022. It offers a variety of products from different vendors, from clothes to food and home goods. The Amazon live shopping app is available on iOS and Android, so you can shop anytime and anywhere you want. 

The app also allows you to order your products right then and there with one click, which makes things easier. You can see product reviews before making a purchase, which helps if you’re unsure about what something is like or how it works. 

Additionally, there’s a discover feature that lets shoppers find new products they might not have seen otherwise by browsing through different categories. Amazon also has a storefront for influencers

Flux Panda

Flux Panda
There are no hidden fees or commissions – you pay the same price as you would if you went directly to the retailer’s site.

Another popular question on the market is, “what is Flux Panda”? Flux Panda was founded in 2020 by Alexander Rauser, an entrepreneur who saw the potential for live shopping to revolutionize the online shopping experience. Rauser designed the platform to be user-friendly and accessible to everyone, regardless of their prior knowledge or experience with live shopping.

Since its launch, Flux Panda has become one of the most popular live shopping platforms available, with millions of users worldwide. The company has continued to innovate, introducing new features, such as group chat and video streaming to make the live shopping experience even more immersive and enjoyable.

Facebook Live Shopping

Facebook Live Shopping
Browse through products, add them to your cart, and checkout all within Facebook.

Facebook has long been a place to buy and sell products, and its live shopping feature was officially rolled out to global users in 2020.  

The move came as the company continues to ramp up its eCommerce capabilities and underscores its ambition to be a one-stop shop for all your online shopping needs. So far, the feedback from retailers has been positive, with many saying that the platform has the potential to reach a wider audience than traditional eCommerce sites like Amazon.

Only time will tell if Facebook can successfully take on Amazon in the eCommerce space, but with live shopping, it’s certainly taking a big step in that direction.

Instagram Live Shopping

Instagram Live Shopping
Buy products you see in the videos, and get them delivered right to your door.

Instagram has grown to be one of the largest social media platforms in the world. With over 1 billion active users, it’s easily one of the most popular live shopping platforms in existence. 

The platform enables users to broadcast their activities directly on their profile and followers can interact with the broadcaster by commenting or sending messages. It also allows for a chat feature where people can engage and communicate while watching videos simultaneously.

If you don’t have an Instagram account yet, sign up now and follow some fashion or other niche accounts that might be interesting to you. Explore the platform and make the most out of your live shopping journey. 

Whisbi

Whisbi
Search for products by keyword, category, or brand, and get real-time results from over a thousand different stores.

Whisbi is a live shopping platform that enables businesses to sell products and services through engaging live video experiences. With it, businesses can connect with their customers in real time, building relationships and driving conversions.

The platform also provides businesses with all the tools they need to create professional live video experiences, including a customizable interface, branding capabilities, and integrations with leading eCommerce platforms.

SnapCall

SnapCall
The unique search function lets you find exactly what you’re looking for quickly and easily.

SnapCall allows you to shop directly with brands and retailers via video call. With the platform, you can shop for anything you need without leaving your home. 

You can use SnapCall to shop for clothes, cosmetics, jewelry, and other online products. You can also use it to book appointments, such as hair appointments or spa appointments. 

The platform is a convenient way to shop because you can do it from anywhere, at any time. You don’t have to worry about driving to the store or fighting traffic. And, you can always reach a customer service representative if you have any questions.

Livescale

Livescale
Discover new products, ask questions, and get real-time recommendations from friends and experts.

Livescale enables eCommerce businesses to create and launch live shopping experiences for their customers. With it, businesses can stream live videos of products, show real-time pricing and inventory, and allow customers to purchase products directly from the platform.

The platform provides a number of features and tools to help businesses create successful live shopping experiences, including the ability to create and manage product catalogs, set up pricing and inventory rules, and track customer engagement.

Channelize

Channelize
Easily find and purchase the items you want, while also supporting your favorite channels.

In a rapidly digitizing world, Channelize is meeting the needs of modern shoppers by offering a unique live shopping experience. This innovative new service provides real-time access to sales experts and product specialists who can offer personalized recommendations and advice.

Channelize offers two main features that set it apart from other top live shopping platforms 2022. First, it offers a unique video shopping experience that allows customers to see products in action before making a purchase. 

Second, its live chat feature gives customers the ability to ask questions and get immediate feedback from sales experts.

With these unique features, Channelize is quickly becoming the go-to platform for online shopping. Whether you’re looking for the latest fashion trends or trying to find the perfect gift for someone special, Channelize has you covered.

Get a Head Start on Your Holiday Shopping/Selling With These Top Live Shopping Platforms 2022

Livestreaming commerce gets executives' attention
Livestreaming commerce is on the rise. | Source: CB Insights

FAQ:

What are live shopping platforms, and how do they work?
Live shopping platforms are online platforms that enable brands and retailers to host live video streams showcasing products, interacting with viewers, and facilitating real-time purchases directly within the live stream environment.
What are some key features of live shopping platforms?
Key features of live shopping platforms include live video streaming, interactive chats, shoppable content, product demonstrations, influencer collaborations, and real-time purchase options.
How can brands benefit from using live shopping platforms?
Brands can benefit from using live shopping platforms by engaging with customers in real-time, showcasing products effectively, answering questions, building trust, and driving sales and conversions through interactive shopping experiences.
What industries and audiences are served by live shopping platforms?
Live shopping platforms cater to a wide range of industries and audiences, including fashion, beauty, electronics, home goods, lifestyle products, and more, providing opportunities for brands to reach diverse consumer segments.
Are live shopping platforms suitable for businesses of all sizes?
Yes, live shopping platforms offer scalability and flexibility, making them suitable for businesses of all sizes, from small startups to large enterprises, to enhance their e-commerce strategies and drive sales through interactive shopping experiences.

The holiday season is fast approaching, and these live shopping platforms are a great way to get a head start on your holiday shopping. With so many options to choose from, you’re sure to find the perfect gift for everyone on your list. 

For sellers, now is the time to start planning and strategizing so you can make the most of the holiday season. So what are you waiting for? Start shopping and selling today!

Read this article, “Top 10 eCommerce Influencer Marketing Software in 2022”, if you want to delve deeper into the world of eCommerce and influencer marketing. 

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