Best Time to Post on TikTok 2022

The Best Time to Post on TikTok 2022 (And How to Get the Most Out of It!)

Are you looking for the best time to post on TikTok 2022? If so, you’ve come to the right place! In this blog post, we’ll discuss the optimal times to post on the platform and how to make sure you get the most out of your posts. 

Social media platforms are ever-evolving—creating new and innovative ways to engage with users. One such platform is TikTok, the leading global destination for short-form mobile videos. For brands looking to establish a presence on the platform, understanding the best times to post content is essential to success. 

You may ask: when should I post on TikTok 2022? This article will discuss what times are best to post on TikTok and how you can make the most out of it.

What is TikTok?

TikTok is a social media platform that has exploded in popularity over the last few years. It allows users to create and share 15-60 second videos with music, voiceovers, special effects, and other media elements. The app is available on multiple platforms, including Android and iOS devices.

What sets TikTok apart from other social media sites is its short-form content structure and use of algorithms to match users with content they may enjoy watching based on preferences or past behavior. This makes the app highly engaging for viewers since the videos are always changing, and new ones are being populated into their feeds each time they open the app.

When is the Best Time to Post on TikTok 2022?

Knowing when to post can have a huge impact on how many people see and interact with your content, so it’s important to understand what the optimal times for posting are. If you’re looking to maximize your engagement on the app, here are some of the best times to post on the platform:

Best time to post on TikTok: Monday

Motivational quote
Giving motivational content can be the key to building relationships with your audience.

Recent studies have shown that Monday is one of the best days for posting on TikTok due to the day’s high user activity levels.

Monday is known as “Motivation Monday,” and it’s often when users start their weeks by looking for new content to engage with. The highest daily average engagement rate on TikTok has been found to be between 8 P.M. and 10 P.M. It’s also important to note that Mondays tend to experience more engagement than other days due to people having more free time over the weekend and being motivated by starting a new week.  

Best time to post on TikTok: Tuesday

What’s the best time to post on TikTok Tuesday? For the highest engagement with users on Tuesday, try posting between 5 P.M. and 9 P.M. During this time, people are more likely to be scrolling through their feeds after work or school. You can also experiment with times outside of this window.

For example, try early in the morning for maximum views from people looking for something to watch as soon as they wake up. Additionally, consider utilizing TikTok’s scheduling feature that allows you to plan posts so that they publish at optimal times throughout the week. You can also use a scheduling tool like the one in this Lately review

Best time to post on TikTok: Wednesday

According to research by RecurPost, the best time to post on TikTok on Wednesdays is between 7 P.M. and 11 P.M. This timeframe has been found to generate higher engagement than any other day or time during the week.

Posting during these peak times will also help you reach more viewers. As a result, your videos will have a better chance of being featured in the Discovery tab and increasing your followers. 

This can also help you build relationships with other creators who share similar interests as you. Additionally, using relevant hashtags that align with your content can help gain visibility because they make posts easier to find in searches.

Best time to post on TikTok: Thursday

The best time to post on TikTok on Thursday is between 4 P.M. and 6 P.M. This is because many people are just getting off work or school and have more free time to scroll through their feeds at this time. There’s also an even larger concentration of users online during these times as people prepare for their weekend activities.  

Additionally, Thursdays tend to be one of the most popular days for influencers who already have large followings.

Best time to post on TikTok: Friday

To get the best results from posting on a Friday, it’s important to think about when people are likely to be browsing through their feeds. Lunchtime between 12 P.M. and 2 P.M. may be the most ideal time as this tends to be when profiles are getting the most views and interaction. Posting around mid-morning or evening can also work well for increasing engagement with viewers over these peak periods.

Best time to post on TikTok: Saturday

Happy young woman using phone in bed
Providing inspirational content to your followers is important—especially on weekends.

If you’re looking for the best time to post on TikTok 2022, Saturday is a particularly effective day. The peak time during this day is 3 P.M. to 5 P.M. This time slot has been proven to yield greater engagement from viewers than other times of the day. 

At this time, audiences are more likely to be up and active online. Therefore, they’re more likely to respond positively by liking or commenting on your video. Additionally, posting between 9 A.M. and 11 A.M. gives viewers something fresh in their feeds before they start their weekend activities. So, you can also try this time slot. 

Best time to post on TikTok: Sunday

You may wonder: how do you go viral on TikTok 2022? Knowing the best time to post on TikTok 2022 can spell the difference between going viral or having your content simply fade away in a sea of uploaded videos. While there’s no definitive answer for when one should post on this popular platform, Sunday may just be the most advantageous day of all. 

Studies have shown that Sunday is the most popular day of the week for browsing and engaging with content on TikTok. This makes it ideal for reaching a larger audience and boosting your chances of success. 

So, what is the best time to post on TikTok Sunday? To make sure you get maximum exposure, aim to upload your video sometime between 2 P.M. to 4 P.M. as this time slot appears to be one of the busiest times for users in North America and Europe.

The Best Time to Post on TikTok 2022: Factors to Consider 

From audience size and engagement to the type of content you’re posting, the best time to post on TikTok 2022 can vary depending on your unique situation. Here are some factors to consider if you want to know when the best time to post on TikTok is for you:

Number of active users on TikTok

TikTok is a popular platform for users of all ages—from teens to adults. But when choosing the best time to post on TikTok 2022, the number of active users is a major factor to consider.

Knowing the number of active users on the platform can help you determine the best time to post. Generally speaking, the most active hours on TikTok are between 5 P.M. and 8 P.M. Additionally, the weekends tend to be busier times than weekdays, with users spending an average of 32 minutes per session on Saturdays and Sundays.

Time zone of your audience

London New York Tokyo and Moscow Clocks
Knowing the time zones of your followers is essential to ensuring that your message reaches them at the right time.

It’s also important to consider the time zones of your user base when determining the best time to post on TikTok 2022. If most of your followers live in India or China, you’ll want to schedule your posts for earlier in the day. On the other hand, if most of your followers are from the United States, scheduling posts in the evening might be more effective.

The time zone you decide to post in should depend entirely on where most of your followers live or work. To determine this, look at the demographics tab in TikTok Analytics. This will tell you which countries and regions are engaging with your content so you know what time zone(s) you should use for posting times. 

Additionally, if there’s an event happening at a certain time that might be relevant to your content, it may also influence your decision about which time zone you want to target.

The content you’re posting

The content you’re posting plays an important role in determining when it’s best to share your posts. If you’re creating content for teens and young adults, posting during off-peak hours like late at night or early morning will likely get more traction. 

On the other hand, if your target audience consists of working professionals, it’s better to post during peak hours like noon or during rush hour as they’re more likely to be on their phones at this time.

Different topics also get more attention at different times, so it’s important to create posts that target your specific audience’s interests. For example, educational content may get more traction during weekday mornings when people are commuting or checking up on their newsfeeds before work. Whereas, funny videos have more potential for going viral during evenings or weekends when people have more free time and are looking for entertainment.

Engagement rates by day and time

Understanding the day-to-day fluctuations in user behavior is essential to optimizing your post timing. In terms of days, research has found that the engagement rate tends to be highest during weekdays—with peak engagement happening between Tuesday and Thursday at around 8 A.M. and 4 P.M.

Studies also suggest that weekends tend to draw lower levels of activity due to people spending more time offline or engaging with other social media platforms instead.

To find success on TikTok, it’s best to experiment with posting times throughout the day and track what works for you. Additionally, for longer-term campaigns, try different days of the week or weekends when people may have more free time to scroll through their feeds.

How Do You Get Big in TikTok 2022?

Whether you’re a TikTok veteran or new to the app, there are plenty of ways to make sure you’re getting the most out of it. Here are some tips for maximizing your experience on the platform: 

Get creative

Posting unique and interesting content is key to standing out on TikTok. Experiment with different kinds of videos and styles to find what works best for you. Additionally, be sure to use hashtags that are relevant to your content so it can be discovered by other users. 

Engage with other people’s posts

Woman in White Long Sleeve Shirt Looking at TikTok FYP
Engaging with other users is an essential part of any online experience. It helps you learn, grow, and connect with people who share your interests.

Don’t just post content and forget about it. Interact with other users by liking their videos, commenting on them, or even starting conversations in their comment sections.

Utilize trending music and sounds

Music is a powerful tool for setting the tone of your videos, so choosing the right track can be beneficial in creating an engaging experience for viewers. 

Furthermore, using sound effects or audio clips from other users can also help make your content stand out. Popular sound effects are often used as tags in videos, which add an extra layer of engagement to your posts and increase their chances of going viral on TikTok. 

Leverage TikTok ads for promotion

TikTok ads are a great way for you to gain visibility and attract more followers. They can be targeted based on user demographics, such as age, gender, location, and interests. This helps ensure your ad is being seen by the right people who are likely to be interested in your product or service. 

Additionally, TikTok ads can be used to drive traffic back to your website or online store. By using strategic targeting and creative visuals, you can create highly effective campaigns that’ll help you engage with potential customers and increase sales conversions.

Monitor your analytics for insights

By taking a proactive approach to analyzing how users interact with your content, you can gain valuable insights into what works and what doesn’t for maximum engagement. 

With TikTok’s integrated analytics tools, it’s easy to track metrics, such as views, likes, comments, and shares. You can also view data on the demographics of your audience so you can produce content tailored specifically to them. Additionally, by tracking hashtag performance over time, you can get an understanding of whether certain trends are worth investing in or not.

For other effective ways to monitor your TikTok analytics, you can try the tool in this Mentionlytics review

Revolutionize Your TikTok in 2022

Country-wise usage of TikTok statistics
Statistics showing the top countries using TikTok. | Source: SaaS Scout

TikTok is one of the most popular social media platforms and is a great place to interact with potential customers in 2022. Taking into account the best times to post, optimizing your content, and using trending hashtags all help increase engagement and reach. 

Posting during peak times will help you reach more people, get more views, and potentially drive more sales. However, it’s important to remember that the best time to post on TikTok 2022 can vary depending on your industry, audience, and content type.

So what are you waiting for? Revolutionize your account and determine the best time to post on TikTok today! You owe it to yourself to be ahead of the curve this year. 

For more TikTok marketing ideas, read this post: “Guide to TikTok Creator Marketplace 2022.”